Cornerstone Day Camp needed a new, modern, website that would not only share information with the community, but also enable families to register their children at camp for the summer. Additionally, a new logo, color scheme, and style guide were created the entire camp was rebranded to maintain a day camp feel, yet simultaneously reflect the urban location of the camp.
Cornerstone Day Camp’s previous website featured an outdated logo, lacked photos, and contained minimal informational content. This made it difficult to effectively communicate the camp’s value and engage prospective families.
We designed a modern, clean, and secure website that incorporated fresh branding, integrated registration links, and vibrant photos showcasing camp life. We also created and added essential informational content to fully represent the camp’s offerings.
Following the website launch, Cornerstone Day Camp sold out for two consecutive years. The new site successfully boosted enrollment and provided a dynamic, user-friendly platform for families to learn about and register for camp.
